Editorial shortlist
Top 10 Marketing and Branding Agencies in Singapore
Our current top-ranked Singapore agencies are APRW, OOm and Kaliber, based on published evidence of specialist depth, portfolio relevance and transparency. All scores are provisional: no agency in this list yet has independently verified outcome data or verified client reviews, so those components score zero for every entry.
Who this list is for
Singapore marketing leaders and founders shortlisting a branding, search, ecommerce or communications agency and wanting to see the evidence behind each placement.
Quick comparison
| # | Agency | Best for | Min. project | Score (of 100) | Evidence |
|---|---|---|---|---|---|
| 1 | APRW | Best for corporate and crisis PR | — | 45 | Limited public evidence |
| 2 | OOm | Best for certified search and SEM | — | 41 | Limited public evidence |
| 3 | Kaliber | Best for large-scale performance media | — | 41 | Limited public evidence |
| 4 | Firefish | Best for research-backed branding | — | 40 | Limited public evidence |
| 5 | Creativeans | Best for brand and packaging design | — | 37 | Limited public evidence |
| 6 | Verz Design | Best for ecommerce web development | — | 36 | Limited public evidence |
| 7 | Think Design Singapore | Best for research-led UX and UI | — | 34 | Limited public evidence |
| 8 | MediaOne Marketing | Best for full-funnel search programmes | — | 33 | Limited public evidence |
| 9 | Icecube | Best for SME lead generation | — | 31 | Limited public evidence |
| 10 | Spoon | Best for boutique UX and web builds | — | 29 | Limited public evidence |
Scores are out of 100 under the published methodology. Forty-five of those points come from demonstrated results with a verifiable source (25) and verified reviews (20). Where no such evidence has been recorded yet, those points are scored zero for every agency rather than estimated, so no score here is close to 100.
The shortlist
- 1
APRW
Best for Best for corporate and crisis PRSingapore integrated communications agency providing strategic counsel, analysis and bespoke PR solutions for clients across Asia Pacific.
Evidence
APRW states it was founded in 1996 as Asia PR Werkz and names its owner-directors, including Cho Pei Lin and Julie Chiang, with individual bios and specialisms such as litigation and consumer PR.
Tradeoffs
No independently verified campaign outcomes or client-reported results are published.
- 2
OOm
Best for Best for certified search and SEMSingapore digital marketing agency helping brands with visibility across Google Search and AI-driven search channels.
Evidence
OOm states it was founded in 2006 and holds Premier Google Partner and Meta Business Partner status, with a public team page and named leadership.
Tradeoffs
Ranking and return-on-investment claims are self-reported and not independently audited.
- 3
Kaliber
Best for Best for large-scale performance mediaSingapore performance marketing agency providing Google Ads, Meta Ads and AI search advertising for brands.
Evidence
Kaliber states it was founded in 2020, reports managing more than US$500m in media, and publishes named client case studies including retail work for CapitaLand Jem.
Tradeoffs
Case-study figures are agency-published and not confirmed by independent third-party reporting.
- 4
Firefish
Best for Best for research-backed brandingBranding agency headquartered in Singapore offering end-to-end branding across traditional and digital domains, using its own Brandgrammar framework.
Evidence
Firefish states it was established in 1998 and publishes a proprietary Brandgrammar framework it describes as underpinned by academic research, with certified consultants.
Tradeoffs
No named client case studies with quantified results, headcount or pricing are published.
- 5
Creativeans
Best for Best for brand and packaging designSingapore brand consultancy offering brand transformation services for businesses growing across Asia.
Evidence
Creativeans states it has operated since 2012, publishes branding resources aimed at Singapore SMEs and describes proprietary methodologies including brandbuilder and edit design thinking.
Tradeoffs
Outcome figures in its resources are not independently audited and team bios are limited.
- 6
Verz Design
Best for Best for ecommerce web developmentSingapore web design and development company offering website design, ecommerce, SEO, SEM, social media and email marketing services.
Evidence
Verz Design states it was founded in 2009, is a Shopify Plus partner and publishes named client work including Saturday Club, iORA and Mayer.
Tradeoffs
Percentage-improvement figures for named clients are self-reported and unconfirmed.
- 7
Think Design Singapore
Best for Best for research-led UX and UIUI/UX design agency with a Singapore practice offering design, data visualisation and design research services for digital products.
Evidence
Think Design publishes a Singapore practice within the Havas group, with a dated November 2024 launch announcement and a stated experience-design specialism.
Tradeoffs
As a recently launched Singapore office, no local named clients or Singapore case studies are published yet.
- 8
MediaOne Marketing
Best for Best for full-funnel search programmesSingapore digital marketing agency offering SEO services aimed at helping businesses rank and convert on search engines.
Evidence
MediaOne states it has operated since 2013 and cites named award recognitions, including the MARKies 2025 and Netty Digital Awards 2025, on its own about page.
Tradeoffs
Headline client and success-rate statistics are self-reported with no published methodology.
- 9
Icecube
Best for Best for SME lead generationSingapore performance marketing agency for SMEs combining Google Ads, Meta Ads, landing pages, CRM and conversion rate optimisation.
Evidence
Icecube states it was founded in 2015 and was covered in a dated 2025 Straits Times article describing its data-driven growth and client testimonials.
Tradeoffs
Lead and return-on-ad-spend figures on its site are self-reported and not verified by that coverage.
- 10
Spoon
Best for Best for boutique UX and web buildsSingapore creative digital agency blending UX, web and app development, and social media to build unified customer experiences.
Evidence
Spoon publishes a named managing director and a service range spanning Adobe Experience Manager, Shopify and WordPress builds, and states it has operated since 2000.
Tradeoffs
No named client case studies or quantified outcomes are published on its own site.
How this list was built
- 25Demonstrated results and case-study evidence
- 20Verified review quality, quantity and recency
- 15Depth of specialty expertise
- 15Portfolio relevance and quality
- 10Client and industry fit
- 10Team expertise and leadership
- 5Transparency and information freshness
Read the full methodology.
How to choose between them
Compare the trade-off notes rather than the score alone. A lower total usually means an agency publishes less about its team, outcomes or pricing, not that its work is weaker. Shortlist two or three, ask each for outcome data on a comparable project, and ask who will actually run the work.
Frequently asked questions
- Why does every agency score under 50?
- Two components - demonstrated results (25 points) and verified review quality (20 points) - score zero until we hold source-verified outcome data or a verified client review. No agency in this list has met that bar yet.
- Can an agency pay to appear here?
- No. Placement is never for sale and no agency in this list has paid for inclusion.
- Do you use Clutch or other directory ratings?
- No. We do not use aggregator ratings or copy their wording. We use each agency's own published material and named press or award bodies.
Sources
Every factual claim on this page is traceable to a public source. Where a claim comes from the agency’s own material it is labelled as such and is not treated as independent verification.
APRW: Services, location and description taken from the agency's own website.
APRW official website — APRW — verified September 10, 2026
Creativeans: Services, location and description taken from the agency's own website.
Creativeans official website — Creativeans — verified September 10, 2026
Firefish: Services, location and description taken from the agency's own website.
Firefish official website — Firefish — verified September 10, 2026
Icecube: Services, location and description taken from the agency's own website.
Icecube official website — Icecube — verified September 10, 2026
Kaliber: Services, location and description taken from the agency's own website.
Kaliber official website — Kaliber — verified September 10, 2026
MediaOne Marketing: Services, location and description taken from the agency's own website.
MediaOne Marketing official website — MediaOne Marketing — verified September 10, 2026
OOm: Services, location and description taken from the agency's own website.
OOm official website — OOm — verified September 10, 2026
Spoon: Services, location and description taken from the agency's own website.
Spoon official website — Spoon — verified September 10, 2026
Think Design Singapore: Services, location and description taken from the agency's own website.
Think Design Singapore official website — Think Design Singapore — verified September 10, 2026
Verz Design: Services, location and description taken from the agency's own website.
Verz Design official website — Verz Design — verified September 10, 2026
Spotted something wrong? Request a correction.
Change log
- September 10, 2026 — First publication. Ten Singapore agencies researched and scored against methodology v1.0.