Trust
Ownership and disclosures
A directory that owns an agency has a conflict of interest. Ours is disclosed everywhere it could affect how you read a page — not buried in the footer.
How we handle the conflict
- Owner-affiliated agencies are evaluated with the same published methodology, the same evidence requirements and the same review verification as every other agency.
- The affiliation is recorded in the database and displayed contextually on the profile, in any ranking, in any comparison and in any featured selection where the agency appears.
- Ownership does not guarantee a listing, a score, a ranking position or an award.
- Enquiries are not routed preferentially to any owner-affiliated agency, and referral activity is tracked on the same basis for every listing.
Three separate things
Editorial ranking
Our assessment against the published methodology. Not for sale.
Featured status
A monthly editorial selection with a stated reason and evidence. Not for sale.
Sponsorship
A labelled commercial placement in a designated area. Changes nothing editorial.